Hello hello.

Victoria is a designer and photographer based in Atlanta, Georgia.  

Victoria’s career in design sort of happened by accident. After graduating in the midst of the Great Recession with a BA in applied linguistics from Georgia State University, she moved home to Memphis and decided on a whim to take a college class on digital art. After the first few weeks, she was hooked.

In 2013, Vic and her then-boyfriend (now husband!) moved back to Atlanta so Vic could complete a second bachelor’s degree in graphic design at Savannah College of Art and Design. Victoria has been working as a designer since her graduation in 2016.

Her design philosophy is pretty simple: make it clean, make it easy, make it beautiful. What attracts her most about design is the human element - how can you make the experience painless? Can you understand what’s difficult or confusing or overwhelming? What makes it simple and helpful for your 22-year-old user and your 62-year-old user? Your devices should work for you, not the other way around.

She believes strongly in form over function and always, always creating
an empathetic user experience.

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Fun Facts

  • Vic’s passionate about photography, dignity for marginalized groups, literary fiction, cancellation of student debt, collecting enamel pins, Hawaiian-style shave ice, and cats. Much like everyone else, she also enjoys the beach, beautiful sunsets, and curling up with green tea and a great book.

  • Victoria has always loved words and language. One semester of college, she took French, Russian, Latin, and Italian language courses simultaneously. Ask her sometime about graduating with a linguistics degree mid-recession.

  • Crashed on an island must-haves: iPad, Mexican Coke, Hydroflask, lip balm, SPF 900, noise-canceling headphones, Wayfarers, Hawaiian pizza

  • Vic’s a low-key Disney Parks nerd. Favorite rides are Mr. Toad and Big Thunder Mountain Railroad, favorite snacks are Dole Whips and Disneyland churros.

  • Top five travel destinations: Lake Louise, Tokyo, Provence, Iceland, Tahiti